Jaimie Leung is an award-winning designer and art director based in NYC, blending storytelling, branding, motion graphics, and content creation into thoughtful, scroll-stopping work. With roots in advertising and film, she’s brought ideas to life for brands, crafting everything from paid social campaigns and sizzle reels to zines and event experiences. Her work on the Birds Eye: Farmer-to-Freezer TV spot earned a 2024 ADDY Gold Award, and she was recognized by the Hatch Awards for her contributions to the Stop AAPI Hate campaign.
Outside of client work, Jaimie builds content for her food and lifestyle channels, where she explores her love for matcha and baking. Her viral videos have reached over a million views, giving her a strong pulse on cultural trends and digital storytelling across platforms like TikTok and Instagram.
When she’s not designing, she’s either watching Disney classics, baking matcha treats, or surprising people with her perfect pitch (yes, she’s left-handed and sleeps with her eyes open...don’t worry, she’s friendly).
Follow her edible creations here.
Clients:
//Food & Beverage
McDonald’s - Print and Social
Birds Eye Frozen Vegetables – TV
DEW Matcha - UGC
Bad Ass Coffee - Social
Chobani – Social
WICKED Protein – Social
FitBites Protein – Merchandise
Soul Good Confections – Web
Zaya Rum – Community Management
//Personal Care & Wellness
Oxy Acne Care – Video & Motion Graphics
TruSkin – Video & Motion Graphics
Rohto Eye Drops - Social
Zegerid OTC – Social
Mylanta – Social
Bioelements Skin Care – Community Management
Force of Nature – Social
Dr. Comfort – Social
//Fashion & Retail
Vintage Chains NYC - Web, email, social
ASICS – social
FYORO – social
//Travel & Hospitality
Celebrity Cruises – social
//Non-Profit & Educational Institutions
YMCA – social
Pen America – digital and social
Black Theatre Coalition - email and social
YM&YWHA of Washington Heights & Inwood – social and print
Boston University Provost – social
Boston Symphony Orchestra – digital
With Friends Like These – print
//Healthcare & Medical
Urban Health Plan – social, branding, print
Sallie Mae – social
//Creative & Marketing Agencies
CommCreative
Remarkable Digital Group – social
Hill Holiday – social
//Tech & Digital
Spiffy Bin – social